The world’s largest e-commerce group Amazon is facing a lawsuit in the UK demanding up to 900 million pounds ($1 billion) in damages over allegations of abuse of its dominant market position. e-commerce by “prioritizing” its own products.

The lawyers representing consumer rights advocate Julie Hunter said their client is planning to file a lawsuit on behalf of UK consumers who have purchased products on the website. Amazon e-commerce as of October 2016.

The law firm Hausfeld, representing Ms. Hunter, alleges that Amazon violated competition law by “using a secret and self-preferential algorithm” to advertise its own products through via the “Buy Box” feature on their website. 

For her part, Ms. Hunter alleges that the “Buy Box” feature is not a recommendation based on price or quality, but favors products sold by Amazon itself or products from retailers. pay Amazon to handle their logistics. Meanwhile, other sellers, no matter how good the offer, are rejected. 

An Amazon spokesperson said in a statement that the allegation was “groundless”, and expressed confidence that everything would be cleared up through the legal process. 

According to Reuters (UK), the lawsuit is expected to be filed with London’s Court of Appeal for Competition (CAT) later this month and will have to be certified by a court panel before it can proceed. legal proceedings.

This is the latest class action lawsuit against the “tech giant” Amazon to be filed with CAT. The lawsuit follows an announcement from the UK’s Antitrust Authority in July this year that it was investigating Amazon over suspicions that the world’s largest e-commerce group had breached competition law, in which including how the corporation chooses which products are included in the “Buy Box” feature.

Amazon is facing similar investigations in many other countries – these countries recently petitioned the European Commission (EC) to block large EU antitrust fines. Europe (EU).

Amazon also now refuses to describe its product search system to the Australian competition regulator after the agency received many negative feedbacks about the priority of major trading platforms. goods produced by themselves.

According to: Vietnam Lawyers Electronic Magazine

Source: https://lsvn.vn/amazon-doi-mat-vu-kien-1-ti-usd-tai-anh1666322025.html